For organizations
The most expensive care is the care no one wanted.
Honor My Way helps payers, health systems, and provider offices capture patients’ wishes — and make them reachable the moment they matter — so your population gets the care they actually want, and you stop paying for the care they don’t.
A multi-billion-dollar problem hiding in plain sight.
End-of-life care is the single most concentrated cost in the system — and much of it is spent delivering interventions patients would have declined, if anyone had asked and the answer had been reachable.
Honoring known wishes is also the cheaper path.
When a care team actually knows and can access a patient’s wishes, it avoids the costliest episodes in medicine — unwanted ICU stays, ventilation, and aggressive treatment — and delivers the comfort-focused care the patient chose instead.
Published studies associate advance care planning with fewer hospital and ICU admissions and fewer ER visits in the final month of life5, and with meaningfully lower end-of-life costs per patient4. The gap isn’t desire — it’s access. That’s the gap we close.
Illustrative
What the math can look like
For a population of 10,000 members age 65+, if even 500 who would otherwise receive unwanted aggressive care instead have accessible wishes honored, at a published association of ~$9,500 lower end-of-life cost each4:
≈ $4.75M
potential avoided spend
Illustrative only, based on published associations — not a guarantee. We’ll model your actual population with you.
Built for everyone in the chain.
Insurance & payers
Reduce avoidable, unwanted acute utilization in your highest-cost population — and give members a benefit they genuinely value.
- ✓Fewer goal-discordant ICU days and admissions in the last year of life
- ✓Supports value-based and Medicare Advantage populations
- ✓Lifts member experience and engagement (a benefit they thank you for)
- ✓Offered under your brand as a member benefit
Hospitals & health systems
Get patients' wishes documented and reachable at the point of care — reducing futile care, moral distress, and risk.
- ✓Accessible directives at the bedside, not lost in a drawer
- ✓Fewer futile ICU days; better capacity and throughput
- ✓Documented consent reduces liability and staff moral distress
- ✓Supports ACO / value-based contracts and quality measures
Physician & provider offices
Make advance care planning conversations simple, documentable, and billable — without adding to your team's load.
- ✓Streamlined ACP workflow your staff can actually use
- ✓Supports billable advance-care-planning visits
- ✓A scoped dashboard for just your patients
- ✓Office-paid or patient-paid — your choice
How we help you deliver it.
Your brand, not ours
Fully white-label — your name, your colors, your member experience, end to end.
Reachable when it matters
Instant, secure access to wishes at the point of care, so documents actually change the moment.
The whole plan, coordinated
Directive, power of attorney, will, and the people who need to act — organized together.
Reporting & administration
Admin tools, population visibility, and dual billing built in.
See it with your numbers.
Tell us a little about your organization and we’ll walk you through the platform and model the ROI for your population.
Sources
- 1.CMS Office of the Actuary — spending in the last year of life (roughly a quarter of Medicare outlays, stable over time). cms.gov
- 2.Yadav et al., Health Affairs (2017): ~36.7% of U.S. adults had completed any advance directive across 150 studies. pubmed.ncbi.nlm.nih.gov
- 3.JAMA Network Open — goal-concordant care at the end of life (preference to die at home vs. actual place of death). jamanetwork.com
- 4.Summary of published advance-care-planning / palliative-care cost analyses (per-patient end-of-life savings; ~24.5% lower ICU costs in one ACP cohort). fightcancer.org
- 5.JAMA Health Forum (2021): timely advance care planning associated with less-intensive care in the last 30 days of life. jamanetwork.com
Figures reflect published research on end-of-life spending and advance care planning. Associations are not guarantees of savings; results vary by population and implementation.